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Why Progressive Web Apps Are Getting Higher Conversions?

In 2015, Google coined the term progressive web apps as they introduced them for the first time into the business universe. The name is apt on so many counts – ‘Progressive’ because Google was creating a flexible, adaptable app using only web technologies. ‘Progressive’ because these web-based applications were using new features supported by modern browsers that let users...

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Geolocation App Development: Do’s and Don’ts

Think of the recent apps you have used – maybe one of the online food delivery services, or hailed a ride on Uber, logged in your daily run with Adidas Runtastic or used a dating app.  The use cases are endless for apps that have made our lives easier by using Geolocation as an integral...

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7 Reasons to Use React Native Framework for Enterprise App Development

React Native framework is based on JavaScript and lets you develop an app that works on both iOS and Android. Before the introduction of React Native, mobile app developers would have to develop separate versions of their app for both mobile operating systems, a practice which predictably drove up costs and time required for app...

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How Businesses are Leveraging Sentiment Analysis Using NLP

Every good conversation starts with good listening.Each time a customer mentions your brand name, you should be listening. The fine art of listening has been elevated to new levels by a disruptive technology – NLP sentiment analysis. It offers you the luxury of having an army of virtual observers listening on your behalf to what your customers...

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What Kind of Costs Should I Plan for After My Software Project is Done?

Whether it is a $20,000 mobile application or a $2 million enterprise workflow, there is never a one-time cost. Modern software solutions require regular updates and maintenance else they get obsolete. Business owners frequently miscalculate the total cost of ownership (TCO) assuming that the bulk of the spend will go towards initial project launch development. While...

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Obstacles to Avoid to Prevent Software Project Development Delays

The word “deadline” is always met with a heightened sense of anxiety. More so, when delays are directly linked to overshot budgets and loss of potential new clients. Worryingly, software projects rarely meet their launch date and a deadline almost always is extended. At iTech, our 17 years working with numerous critical, customized software deliverables...

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Why are both a UX Designer and Software Engineer Needed for App Build?

Can you recall the mobile apps that you have used recently? Social media apps, eCommerce apps, or food delivery apps among others have some of the best user experience. They have intuitive navigation and prompts that seem to read the user’s mind and nudge them to complete an action. That is a result of great...

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Compelling Reasons for Businesses to Consider Building a Microsite

A website is the most important online asset for a business, a lot of time, effort, and SEO optimization has been invested to attract users to the website. Why then would businesses build microsites to divert traffic away? There are many reasons why microsites are getting a powerful boost in popularity and this has a...

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Monolithic to Microservices Migration Strategy: What Businesses Need to Know

  Disruptive technologies, innovation, digital transformation – we are bombarded by these buzzwords on a daily basis. A pathbreaking concept that took the development environment by storm a few years back was the onset of microservices. It has become the default architectural pattern. Netflix says they have over 700 microservices that’s making their platform super...

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Which of The 3 Algorithms Models Should You Choose for Sentiment Analysis?

Inspired by the configuration of the brain, sentiment analysis algorithms imitate how the human brain processes data through an artificial network of neurons. NLP Deep Learning uses powerful neural network algorithms to carry out sentiment analysis. This is an emergent technology used to detect if a chunk of text is positive, negative or neutral. It does...

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5 Ways Automation Is Improving Customer Experience

If you were to go back just 10 years back and the package, you’d ordered online had been delivered to you damaged, the next steps you’d take would be very different from what you would today. For starters, you would have to go to the brand’s website and manually search for their contact information. If...

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Why Embracing Intelligent Automation Will Change the Way We Work

AI has made its presence felt in many aspects of our life – when shopping, even getting an Uber or talking to customer care, it’s right there, making life easier. Artificial intelligence and automation obviously then are transforming the way we work as well. While many are wary of AI taking their jobs, the truth...